Hello,

This methodology I usually use during my projects because it revolves around a deep interest in developing an understanding of the people for whom we’re designing products or services. And it is a process of questioning and tackling problems that are ill-defined or unknown, by re-framing the problem in human-centric ways, developing ideas, and adopting a practical approach in prototyping and testing.

Learning to see and understand the world from someone else’s perspective, and being able to connect with them deeply, is a skill that yields excellent results way beyond my professional life. This capacity is the key to do successful research with users, and designing solutions focused on the real needs of the costumers.

The ability to synthesize is to take inputs of all kinds and turn them into a clear direction for the service. As a service designer, my job is to serve both the customer and the organization, creating a central taxonomy and strategy that is broadly applicable, and create those “more seamless” internal structures that are expressed by a “more seamless” customer experience.

Making artefacts to evidence service systems and experiences, making simulations or prototypes to test service concepts, or making toolkits and materials to facilitate service design efforts - As a service designer, I'm able to produce prototypes to test and validate my designs. This service prototyping might be anything from a retail store layout to the script the retail staff uses to in-store displays, all the way through the receipt design and maybe a follow-up call.

Facilitation is all about being able to handle and use group dynamics to get a team to achieve the best outcome in as little time as possible. By supporting everyone to do their best thinking, I enable group members to do their best thinking and practice, encouraging full participation, promote mutual understanding and cultivate shared responsibility.

I am a highly curious person, which helps me be the best Service Designer I can be. Because curiosity is all about enjoying the exploration and getting pleasure from finding interesting questions, and great service designer needs to prepare for surprises to happen. Being curious is not a passive skill—it’s an extremely active one.